A few years back, I purchased a new house. While my wife loved the kitchen and bedrooms, my favorite features were the office, hot tub, and “man
Should You Send Holiday Marketing Emails?
We're back with another common question, just in time for the upcoming holiday season. As always, this information is timeless, and worth sharing
How to Handle Negative Reviews on Social Media
This question comes up more and more frequently. In today's market, anyone and everyone can offer feedback - which is great - but it also means that
Did You Say… Ghosts?
“Everything you see or hear or experience in any way at all is specific to you. You create a universe by perceiving it, so everything in the universe
How To Get Affiliates to Promote You
We're back with another Q&A from the newsletter archives. Like the others we've featured here, this is timeless advice that can benefit any
Use Clarity and Time to Add Persuasive Power to Your Marketing Messages
By Tom Trush Rosser Reeves is a name in the advertising world that rings with grand achievements. First, he’s credited with creating the phrase
The Secret For Being Heard
How many times have you been stuck in a busy subway station or a party, and all that can be heard is the white noise of a crowd… Then, all of a
Content Marketing: What They Don’t Tell You
Today, we're pulling another lesson from the newsletter archives. This is from back in 2015, but the way things are going with today's online
Sales Tips from an 8-Year Old
After a painful fall that nearly broke my back, I dusted off the old paws after a decade hiatus from barefoot waterskiing. Now, this is a few years