Ep #103 – In today’s podcast episode, I’m joined by Tom Trush, a direct-response copywriter, 3x bestselling author, and one of our business coaches and secret weapons here at Predictable Profits.
Over the past decade, Tom and I have collaborated on campaigns that have generated tens of millions of dollars in revenue.
For nearly 20 years, Tom has been writing marketing materials that give entrepreneurs and executives — in 120+ industries — an alternative to the typical corporate nonsense that makes most outreach efforts useless.
From website content and direct mail to special reports and email campaigns, he shows business owners how simply changing their messaging can position them as industry authorities, deliver higher returns on their marketing investments, and allow them to reach larger audiences with less effort.