Ep #46 – My guest this week is Alexi Neocleous, the CEO and co-founder of Fubbi.co, a company that specializes in the process of ‘content hacking.’ In today’s interview, Alexi explains what ‘content hacking’ is, how it can tie into a traditional marketing funnel and why content can actually accelerate your sales cycle when used properly. Find out in this episode why content equals conversion. Enjoy!