Dave Jenyns is the sort of entrepreneur most people aspire to be. He’s the founder of systemHUB, Business Systems Summit, and SYSTEMology. More importantly, Jenyns runs his businesses while living a life of freedom and fulfillment… All with the power of systemization.
People generally believe that doing so is impossible. They think that if you want to be successful, you must put in 70–80 hours a week – at least.
Jenyns has experienced this mindset firsthand. When he started his first digital marketing business, Jenyns spent nearly every waking hour at work. Even when he was at home, he never truly felt present.
But Jenyns knew that there had to be a better way. He wasn’t ready to trade his freedom for success.
That’s when he started work on his business systemization steps. In the end, he “fired himself from his business,” as he puts it, and at the same time, tripled his bottom line!
An effective set of systems turns your business into an independent machine. So, how do you get there too?
You start by following Jenyns’s steps to systemization…
Systemization Step #1 – Don’t Try to Systemize Everything at Once
Systemizing a business can take a while. You have to introduce the standards for everyone to follow across departments and teams. Because of this, you can’t expect to have everything systemized right away.
The key is to start small. Look at the core of your business and its products and services. See what you can include under a certain level of standardization.
You’ll likely find at least a few things that you can systemize right away. Once that’s done, you’ll immediately have more time to focus on standardizing other processes.
Of course, it’s possible that at least part of your work will be unique in every instance, and doesn’t seem like it can be developed into a clearly repeatable system. That doesn’t matter. Just focus on the simple and repetitive processes first, and then work your way up until there’s nothing left to systemize.
Systemization Step #2 – Assign Responsibilities
You can’t systemize your business unless you have team members who can take on the tasks. One of the crucial steps to systemization is to find the right person for every task in your business.
How do you do this?
Jenyns has the right idea:
“The key is to identify, wherever possible, who has that knowledge that isn’t the business owner.”
In other words, your ultimate goal is to remove yourself from the business completely… And to do that, you must first match the right tasks with people who have the necessary knowledge.
Take a look at your team and think about who has the best handle on the tasks you want to systemize. If no one on your team is currently at that level, you can train them… Or find someone new. Work on your recruitment so you can delegate as much as possible.
Systemization Step #3 – Confront Resistance
As you systemize your business, you’ll be introducing a lot of changes, and it’s likely that not every team member will welcome them.
Some people are naturally afraid of change, and others just prefer to stay in their comfort zone… But if you don’t break the status quo, you won’t be able to do much systemization at all.
For this reason, make sure that your people look at change as a good thing. You can frame it as an opportunity to evolve, rather than a step into an uncertain future. Demonstrate to your team members how systemization will benefit everyone involved.
If you notice any resistance, talk to the person and ask them how they’re feeling. See what you can do to inspire and motivate them. In almost all cases, there will be something you can do.
In any event, you’ll all have to go through an adjustment period, and it’s never easy. As soon as you push through the initial stages, however, everything will run more smoothly.
Systemization Step #4 – Continue to Track and Optimize the New Systems
Dave Jenyns explains that systemization isn’t a one-off strategy. On the contrary, it’s a continuous process that you should update and optimize as needed.
Once you go through all the steps, evaluate where you end up. Does everyone know exactly what they should do? Are there any bottlenecks? Do you have the right metrics in place to track progress?
These are some of the questions that you’ll have to answer as you go. You’ll have to supervise your systems to see if they’re running as they should. Especially at the beginning, there will be lots of room for improvement.
This is a good thing, as your goal is to create detailed systemization, and continue to upgrade your systems as they’re put into practice. Only then will you be able to reach your desired level of autonomy, and free yourself from being shackled to your business.
Don’t Be an Employee of Your Own Business
Systemization is a crucial part of business growth. Without the right systems, you’ll inevitably reach a point where you can’t progress any further. You can’t do it all on your own. Remember, you only have so much energy and time in a day…
Now that you’re armed with Dave Jenyns’s best advice for systemizing a business, you’ll soon have your organization working for you. However, this is a serious undertaking – and will take some time to get right.
You know that it’s worth the effort. The freedom you deserve as a business owner is waiting for you.
Since systemization is rather complex, business owners usually benefit from a little help… Let us know if we can provide some!