Marketing Podcast | Direct Response Marketing Expert, Tom Trush

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It’s with great (GREAT!) pleasure that I introduce you to a good friend and direct marketing expert, Tom Trush of WriteWaySolutions.com. We sat down to record a podcast, and as usual, Tom is just brimming with wonderful information for entrepreneurs and business owners of all kinds.

During this insightful interview we cover:

  • What makes direct response marketing different (and the BIG problem with traditional small business marketing!)
  • The essential marketing ingredient every entrepreneur needs to pay attention to (ignore it at your peril!)
  • How to avoid the #1 mistake most small business owners don’t even know their making!
  • How to get your customer to take immediate action, open up their wallets and be willing to give you their money … over and over again!
  • The little-known “Flyer Strategy” and how this nontraditional approach could bring you more business!
  • 6 characteristics that are guaranteed to give your marketing (and your profits) a boost!

Tom is a great friend, a great writer, and an absolute whiz in this business! He’s constantly offering up new ways to think about interacting with customers and clients, and this interview showcases his vast wealth of knowledge.

I had a great time talking with him (as always), and I know you’ll get a ton of great ideas – and some serious wisdom – out of this conversation. Be sure to check out his website, the articles he’s written here on the Predictable Profits blog, and most importantly, put these ideas into practice for your own business!

To hear the interview with Tom Trush, press play:

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Or click here to download the MP3

PLUS you can download the transcript of the interview by clicking here.

Once you’re done listening, please leave a comment and let us know what you think! I’d love to know how this information applies directly to you, your business, and your clients/customers. Thanks for listening!

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