Are You Getting In Your Own Way?
There are five different personality traits that kill businesses, each an example of getting in your own way: a) Lazy b) Egotistical c) Selfish d)…
A Followup To My Confession…
Hey, it’s Charles Gaudet here… I want you to know what happened to me after I sent last week’s “confession” email… (You know, the one…
A Confession…
Hey, it’s Charlie Gaudet here, and I have a confession I need to get off my chest… One I’m embarrassed to admit to you… …and…
3 Things you ABSOLUTELY Need to Be Tracking in Your Marketing Efforts
Marketing means work — possibly the most important work you’ll put into your business. After all, as management consultant Peter Drucker says, marketing and innovation…
Facebook Advanced Local Targeting
New features in Facebook’s ad creation center are allowing for more advanced targeting than ever before. In the past, location targeting was tied to city,…
3 Questions You Need To Ask About Your Social Media Marketing
Social media marketing raises at least one huge question: Are you wasting time and money on places where no one’s paying attention? Online marketing isn’t…
Want Your Business To Run Better? Firing Yourself Is A Good Start
How would things go if you just stopped coming to work? What would happen if you decided to fire yourself? If you went to the…
3 Facts To Keep Your Retail Business Afloat
If your retail business is sink or swim, these tips will make you Michael Phelps… Today’s small retailers have more to contend with than ever…
Scratch Your Niche: The Key To Dying Or Thriving
Are you focusing your small business’s efforts on the customers that matter most? Are you focused on your niche? For small businesses, every single customer…